MyAUF

Master of Arts in Organizational Management in International Hospitality

OBJECTIVES AND OUTCOMES

- Identify and develop leadership skills for the management sectors related to international hospitality contexts.
- Gain competency in examining and practicing core areas of the industry such as business, finance, and human resources.
- Implement hospitality management, service, and market research strategies aimed at diversified and global customers.
- Apply branding and communication strategies for international hospitality innovation.
- Develop culturally mindful practices that uphold diversity and the sustainment of local communities in global hospitality operations.

M.A. CURRICULUM


Common Core ( 6 credits )

  • LAIERM560 Research Methodologies for International Educators
  • LAPYEL550 Ethics, Leadership, and Entrepreneurship

Concentration Courses ( 9 credits )

  • BUAFFS620 Operational and Financial Strategies
  • BUMAGB615 Managing in the Global Business Environment
  • HPHTCT501 Cultural Tourism

Electives ( 12 credits )

  • BUMAHR630 International Human Resource Management
  • HPHTCL650 Customer Loyalty and Engagement
  • 2 courses from:
    DIDMDC610 Digital Communication Strategies
    BUMAIB620 International Brand Management and Strategies
    BUMKMR630 Marketing Research for New Product Development

Capstone Project ( 3 credits )


Total credits: 30