MASTER'S DEGREE PROGRAMS
Organizational Management in International Hospitality
OBJECTIVES AND OUTCOMES
- Identify and develop leadership skills for the management sectors related to international hospitality contexts.
- Gain competency in examining and practicing core areas of the industry such as business, finance, and human resources.
- Implement hospitality management, service, and market research strategies aimed at diversified and global customers.
- Apply branding and communication strategies for international hospitality innovation.
- Develop culturally mindful practices that uphold diversity and the sustainment of local communities in global hospitality operations.
M.A. CURRICULUM
| Common Core ( 6 credits ) | |
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| LAIERM560 Research Methodologies for International Educators | |
| LAPYEL550 Ethics, Leadership, and Entrepreneurship | |
| Concentration Courses ( 9 credits ) | |
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| BUAFFS620 Operational and Financial Strategies | |
| BUMAGB615 Managing in the Global Business Environment | |
| HPHTCT501 Cultural Tourism | |
| Electives ( 12 credits ) | |
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| BUMAHR630 International Human Resource Management | |
| HPHTCL650 Customer Loyalty and Engagement | |
| 2 courses from: | |
| DIDMDC610 Digital Communication Strategies | |
| BUMAIB620 International Brand Management and Strategies | |
| BUMKMR630 Marketing Research for New Product Development | |
| Capstone Project ( 3 credits ) |
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| Total credits ( 30 credits ) |
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